Digital Marketing Courses In Gurgaon - Fees, Location, Syllabus etc

The thriving city of Gurgaon is popularly known for its bustling corporate landscape and goes beyond its cosmopolitan charm. The city’s vibrant corporate activities have given rise to a substantial demand for digital marketing professionals which has led to establishing a close-knit relationship between the corporate sector and the digital marketing domain. 

So if you are also contemplating digital marketing in Gurgaon then worry not. This blog aims to be your guide in order to select the best digital marketing firms in Gurgaon and training institutes in Gurgaon. Whether you’re considering a career shift or looking to elevate your skills, Gurgaon provides an ideal environment to nurture your digital marketing aspirations.

Top 10 Digital marketing courses in Gurgaon

  1. IMS Proschool

IMS Proschool is distinguished as one of the leading digital marketing firms in Gurgaon and is recognized for its unique approach. So instead of merely providing instructions on digital marketing tools and techniques, this institute places a substantial emphasis on encouraging a solid grasp of marketing fundamentals among its students. This distinctive methodology ensures that students not only acquire proficiency in using tools but also possess a solid foundation to address marketing challenges effectively.

    • Course Name: Digital marketing course by IMS Proschool
    • Course Overview:
      • The course includes three modules, each tackling different aspects of digital marketing, including Website and SEO, Social Media Marketing, and Performance Marketing.
      •  The curriculum of IMS Proschool’s digital marketing course covers distinctive topics such as leveraging AI for enhancing online business, mastering skills in social media crisis management, and proficiently assessing progress through analytics.
    • USP: 
      • IMS Proschool’s digital marketing course gets you job-ready in just three months, equipping you with all the essential skills for your first digital marketing job.
      • From SEO to Performance Marketing, they offer thorough training covering every aspect of digital marketing, taught by some of the best agency experts in India.
      • This course not only readies you for running campaigns but also promises a starting salary of 4-6 LPA in case you’re seeking a job.
      • New batches kick off every 30 days, and students can enjoy 7+ hours of training led by experienced faculty every week.
      • IMS Proschool ensures you are well-prepared and capable for the active field of digital marketing, providing both valuable skills and employment opportunities.
    • Placement service: Yes, in fact, IMS Proschool offers outstanding placement prospects with well-known companies like EY, Tech Mahindra, and Bank of America. The institute proactively identifies and confirms job opportunities that align with the skills acquired by their students.
    • Fees: Contact the institute 
    • Duration: 3 months
    • Location: K7/5, DLF Phase 2, Sector 25, Gurugram, Sarhol, Haryana
  1. IIM SKILLS

IIM Skills is an online education institute in India which are available in 23 Asian cities. The institute offers extensive digital marketing training conducted by trainers and professionals. Having successfully trained more than 25,000 students across 1,000 batches, IIM Skills goes beyond education by offering placement assistance and aiding students in building impressive resumes.

    • Course Name: Digital marketing course by IIM SKILLS
    • Course Overview: 
      • The courses at IIM Skills thoroughly cover various topics in digital marketing, including Search Engine Optimization, Social Media Marketing, E-commerce Marketing, Search Engine Marketing (SEM), Web Analytics, and Automation. 
      • You can benefit from teaching by the finest faculty and industry experts globally and engage in enjoyable hands-on exercises and assignments for effective learning. 
      • They regularly have hackathons and group activities to enhance your skills.
    • USP: 
      • Preparation for 13 additional certifications is available, along with convenient EMI options. 
      • The institute specializes in providing comprehensive training for content writing.
    • Placement service: Yes, some companies include Apna Paisa, Citibank, etc. In fact, they offer global placement assistance to the students. So learners can receive interview assistance in over 30 countries, including notable locations such as India, Dubai, and Singapore.
    • Fees: INR 41,182 subject to change
    • Duration: 120 months
    • Location: H B Twin Tower, 8th Floor, Max Hospital Building, Netaji Subhash Place, Pitampura, New Delhi 110034

Also Read – 10 Best Blogs You Should Follow To Learn Digital Marketing

  1. Techstack

Techstack is an education firm known for its excellence in digital marketing education. Their team of instructors has over 12 years of experience and has worked with leading multinational corporations. The institute delivers training in Digital Marketing, Big Data Hadoop, Web Designing, and Development. 

    • Course Name: Digital marketing course by TechStack
    • Course Overview:
      • Their curriculum contains a mixed range of topics essential for digital marketing success. From website creation and content writing to SEO, local SEO, Google Webmaster, Bing Webmaster, graphic design, social media optimization (SMO), and email marketing, the comprehensive training covers key aspects of the digital landscape.
    • USP: 
      • Techstack is committed to “Making visually impressive and memorable experiences for its learners.” 
      • They have helped more than 145,000 students to learn new skills and advance in their careers through their special live projects.
    • Placement service: Yes, some companies include KPMG and HCL
    • Fees: Contact the institute 
    • Duration: 3/6/18  months
    • Location: 4th Floor, plot 7, Lane 2, Behind Saket Metro Gate, 2, Westend Marg, Saiyad ul Ajaib, Sainik Farm

Also Read – Understand the scope of Digital Marketing in 2024

  1. Digitrend

Digitrend stands out as a prominent Digital Marketing company which is celebrated for its impressive track record in nurturing highly skilled digital marketers through both short-term and long-term programs in Gurgaon. Initially, established as a Digital Marketing agency, Digitrend has grown into a renowned Digital Training Academy.

    • Course Name: Digital marketing course by Digitrend
    • Course Overview:
      • The institute covers essential components such as Search Engine Optimization, Social Media Optimization, Google Analytics, Email Marketing, Search Engine Marketing, and more in their courses.
      • They provide a comprehensive Digital Marketing Course featuring 66 classes, 9 certifications, and flexibility in batch selection. 
    • USP: 
      • They bring constant changes in their course
      • They provide training to the students for on-field experience 
      • Digitrend recognizes that learning is an intensive process requiring a conducive environment. The institute prioritizes this aspect of teaching, ensuring a student-friendly approach from the trainers during classes. 
      • With small batch sizes, the trainers can personally attend to each student, guaranteeing the progress of all participants
    • Placement service: Yes, some companies include Spice, Kidzee, etc.
    • Fees: INR 9,000-35,000 depending on the duration of the program rest Contact the institute 
    • Duration: 1/ 1.5/ 3 months
    • Location: Plot 549, Gurugram Rd, Vikas Nagar, Sector 10, Gurugram, Haryana

Also Read – 12 Different Types Of SEO – Know What Your Brand Needs In 2024

  1. Pace Career Academy

Pace Career Academy stands as the highly esteemed institute for Digital Marketing in Gurgaon, providing courses in Digital Marketing and related fields. As a division of PHRI, an ISO Certified company with an 11-year presence in the digital space, they operate across diverse sectors like accounts, human resources, and GST. 

    • Course Name: Digital marketing course by Pace Career Academy
    • Course Overview:
      • Throughout the course, you’ll have hands-on experience with over 50 business strategy tools, including Google AdWords, SEMRUSH, Moz, Plagiarism checker, SEOptimer, Canva, Rankwatch, Tweetdeck, Piktochart, Buffer, Buzzsumo, Facebook ads, and more.
      • The training follows a robust methodology. 
      • In Phase 1, you gain a deep understanding of modules, techniques, tactics, and the rules governing digital marketing components. Moving to Phase 2, you apply this knowledge to real-life projects on a smaller scale, allowing you to grasp how digital marketing works in practical scenarios and learn from mistakes. Then the 3rd phase involves working in a challenging environment with real clients under mentors for three months. 
    • USP: 
      • This hands-on experience in the 3 stages is designed to mold students into proficient digital marketers and prepare them for successful placements in global brands.
    • Placement service: Yes, over 150 companies hire students fro here
    • Fees: Contact the institute 
    • Duration: 3 months
    • Location: Building No 56, Jacaranda Marg, DLF Phase 2, Sector 25, Gurugram

Also Read – Top 13 Digital Marketing Trends

  1. W3 Training School Gurgaon

W3 Training School holds a prestigious position as one of the leading Digital Marketing Courses in Gurgaon, with a proven track record and strong recommendations from industry experts as the preferred Digital training institute in Gurgaon.

    • Course Name: Digital marketing course by W3 training school
    • Course Overview:
      • The comprehensive course consists of 29 modules, ensuring that participants engage with real-life projects and gain hands-on experience aligned with current industry trends and demands.
      • This course is designed for individuals seeking a comprehensive understanding of various Digital Marketing components.
      • The Digital Marketing Course covers a range of tools such as Keyword Research, SERP Tracking, Competitor Analysis, Graphics Tools, Heatmap Tools, Automation Tools, Web Analytics, Backlink Analysis, and SEO Data Preview.
    • USP: 
      • Having a major emphasis on practical application, their course is job-oriented, incorporating numerous live projects to enhance your grasp of Digital Marketing fundamentals. 
      • For added convenience, there is flexibility in batch timings, allowing you to choose between weekday, weekend, morning, afternoon, and evening batches based on your schedule.
    • Placement service: Yes, 100% job assurance.
    • Fees: Contact the institute 
    • Duration: 3/4 months
    • Location: M-44, 1st floor, opposite Ganpati Honda, Block M, Old DLF Colony, Sector 14, Gurugram

Also Read – 15 High Paying Digital Marketing Skills in 2024

  1. DSIM

In the current era of digitization, every company engages in Digital Marketing so even at DSIM, the commitment is to deliver high-quality training in advanced digital marketing courses and thorough insights into digital marketing strategies. DSIM assures its students the empowerment they need. The objective of this digital marketing firm in Gurgaon is not just to impart knowledge of existing Internet marketing concepts but also to innovate new strategies. 

    • Course Name: Digital marketing course by DSIM
    • Course Overview:
      • The DSIM course contains 36 modules and stands as the inaugural Hybrid Digital Marketing Course in Gurgaon. 
      • This comprehensive program is designed to provide a strong grasp of the fundamentals across all core modules. Through thorough training, participants gain the ability to effectively execute and apply these modules with confidence.
    • USP: 
      • As you undergo training for this course, you receive tools valued at Rs 76,908 absolutely free. 
      • You earn 15 certificates from prominent platforms such as Google, Facebook, Hubspot, and WooRank. 
      • This institute operates across India, providing opportunities for job placements throughout the country.
      • Pioneering the inclusion of industry leaders on the trainers’ panel.
      • Initiating the provision of Google certifications in Digital Marketing.
    • Placement service: Yes, some companies include ZAR, Genpact, AAJTAK, Fortis, HCL, IBM, etc
    • Fees: Contact the institute 
    • Duration: Contact the institute
    • Location: Unit No. 304 – C, 3rd Floor, JMD Regent Plaza, Mehrauli-Gurgaon Rd, Sikanderpur, Sector 26, Gurugram

Also Read – How to Use Storytelling While Marketing

  1. Skillcircle

SkillCircle was started by Mr. Shivam Ahuja, who came from a simple background in Delhi. Shivam Ahuja’s significant talent in the digital world led to the creation of SkillCircle. Under his guidance, SkillCircle is progressing towards big achievements. He founded SkillCircle to inspire and help everyone develop the skills needed to grow a business

    • Course Name: Digital marketing course by Skillcircle
    • Course Overview: They address typical digital marketing topics, including Keyword Research. Google Analytics. Search Engine Marketing. Basics of Blogging. etc.
    • USP: 
      • 5+projects for students
      • Training modeled after agency practices, featuring Capstone Projects.
      • Rest assured, the support system at the institute ensures a backup arrangement within the same week for any scheduling concerns. While timing adjustments are possible, the backup is guaranteed. 
      • They have a Learning Management System (LMS) available for students who may have missed classes or require further clarification on any topic.
    • Placement service: Yes
    • Fees: Contact the institute 
    • Duration: 3-6 months
    • Location: NM 15, near PNB Bank, Block M, Old DLF Colony, Sector 14, Gurugram

Also Read – 12 Digital Marketing Jargons Everyone Must Know

  1. Digiperform

Digi Perform owes its success to exceptional leaders who share the same vision and know how to achieve it. In 2014, Digi Perform was founded by two remarkable individuals: Manu Jolly, a serial entrepreneur, and Vaibhav Vats, a digital marketing expert. Their course content is prepared and regularly updated by a team of over 50 experts from the digital marketing industry, incorporating feedback and recommendations from 450 experienced professionals across Asia. 

    • Course Name: Digital marketing course by Digiperform
    • Course Overview: 
    • The curriculum is designed based on the job requirements of both small and large digital marketing agencies, as well as corporate entities with in-house digital marketing teams, ensuring a hands-on approach through a blend of practical exercises, research, and assignments.
    • USP: 
    • They offer 9 Super Specializations to the students
    • The course includes  15+ Certifications
    • Placement service: Yes, in companies like Travamigo, Freelance clients, etc. 
    • Fees: Contact the institute 
    • Duration: 2-6  months
    • Location: M-31, 1st Floor, Block M, Old DLF Colony, Sector 14, Gurugram

Also Read – How to implement a successful digital marketing strategy in India market- A case study

  1. Digital 360

Digital 360 operates as a Digital Marketing Agency in India, led by experts in the field of digital marketing with specialization in diverse digital media platforms. Their main strength lies in gaining a deep understanding of your business dynamics and examining current marketing trends. Their seasoned digital marketing service providers bring forth strategies and solutions tailored to your enterprise, incorporating contemporary digital marketing methods. 

    • Course Name: Digital Marketing course by Digital 360
    • Course Overview: The course contains a range of essential topics, covering Website Design & Development, Search Engine Optimization, Pay Per Click Advertising, Online Advertising, and Social Media Marketing. 
    • USP: 
      • Their mentors have experience of over 12 years
      • The course covers over 50 tools
      • The innovative and analytical abilities of their professionals enable them to solve unique and complex marketing challenges, resulting in impactful online outcomes.
    • Placement service: Yes
    • Fees: Contact the institute 
    • Duration: 3 months
    • Location: M 18, Basement, near Shree Krishna mandir, Block M, Old DLF Colony, Sector 14, Gurugram, Haryana

Also Read – 8 Types Of Digital Marketing in 2024

What should you consider before choosing a digital marketing course

  • Define Your Goals and Expectations:

Before selecting a digital marketing course, it’s important to have a clear understanding of your career goals. 

    • Decide if you want to specialize in a specific area or explore multiple aspects. 
    • For example, if you’re already skilled in social media, a social media marketing course could enhance your expertise. If you’re new to digital marketing, starting with basic courses can be beneficial.

So consider whether obtaining certifications is important for your resume, as some courses may require payment for certification.

  • Prioritize the Latest Insights and Knowledge:

Opt for courses that provide the most recent insights and cover various modules with hands-on projects. 

    • Staying updated on current practices is essential in the dynamic field of digital marketing.
    •  Ensure the courses you choose are not outdated, and look for options like the digital marketing course on IMS Proschool, which includes multiple modules and practical application of concepts in real-world scenarios.
  • Select Courses Based on Your Schedule and Preferred Format:

Consider your available time for course assignments and choose a format that fits your schedule. 

    • Self-paced courses offer flexibility, while others provide a more structured, classroom-like experience. 
    • Working professionals may find self-paced courses more suitable or explore certifications designed specifically for those with work commitments.
  • Evaluate Career Prospects:

Explore the career opportunities associated with the digital marketing course you’re considering. 

Opt for a course that offers career coaching upon completion, providing valuable support in your journey to becoming a proficient digital marketer.

  • Check Reviews and Testimonials:

Connect with students from earlier batches of the institute to gather firsthand information about the environment and courses. Talking to multiple students from the same academy can offer a well-rounded understanding. If you receive positive feedback, your decision-making process is complete.

Conclusion

As we come towards the end of this blog, we’ve thoroughly looked into the best digital marketing courses and firms in Gurgaon and seen a detailed analysis of their prices, course structures, and job placement opportunities.

It is important to remember whether a course establishes collaborations or affiliations with local businesses in Gurgaon and provides valuable opportunities for internships and hands-on experience in the city or not. Seeking case studies or examples tailored to the nuances of the Gurgaon market can further enrich the learning experience. This collaborative approach is exemplified in IMS Proschool’s digital marketing program, where industry experts aim to connect lessons with specific geographical requirements and trends.

FAQs

  • What are the key roles in the digital marketing industry?

While all modules contribute to a complete digital marketing strategy, the key job profiles include content creation, social media management, email scheduling and writing, website designing, and website copy creation. Besides, web analytics plays a crucial role in understanding website performance and making necessary adjustments to engage the target audience.

  •  What is the typical duration of a digital marketing course?

A digital marketing training program generally spans from 3 to 6 months, allowing students to acquire a comprehensive understanding of the subject.

  • Is digital marketing expected to be lucrative in the future?

Digital marketing holds immense potential in the coming years, making it a promising career choice. Those entering the field can expect a thriving career, provided they are prepared to tackle the challenges in this ever-evolving industry.